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Kdy je ten správný čas, pokud vlastníte e-shop, začít řešit Vánoce?

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Pokud se ve vašem e-shopu prodávají fyzické produkty, pak je pro vás vánoční sezóna zdaleka nejdůležitější a nejrušnější částí roku. Může přinést obrat, který vám zajistí úspěšný provoz i v... Zobrazit více...
Shoptet zdražuje od září 2025: co to pro e-shopy znamená?

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Zdražení se dotkne všech tarifů – ačkoliv Shoptet argumentuje tím, že přidává více funkcí, pro mnoho e-shopařů to může znamenat vyšší náklady, než jaké jsou skutečné přínosy. Zobrazit více...
Co je UX a jaké má dopady na e-shop?

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Jde o celkový dojem, který má návštěvník z interakce s vaším e-shopem. Nejde jen o to, jak web vypadá, ale hlav Zobrazit více...
Nejčastější důvody opuštění pokladny

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E-commerce stores are competing for every customer today, yet many retailers still lose sales at the very end of the shopping process – at checkout . Zobrazit více...
Nejčastější chyby na e-shopech aneb na co si dát pozor

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Today I will take a closer look at e-shops and tell you what mistakes I see most often. And believe me, some of them are really "pearls". I want this... Zobrazit více...
Webová analytika pro e-shopy - aneb jak zvýšit prodej pomocí dat

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Do you want to know what's happening on your e-shop and how to improve sales? Web analytics will provide you with valuable information about your customers' behavior. Zobrazit více...
Barva roku: trendy pro weby a e-shopy v roce 2025: Co bude in a co už ne?

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Every year brings new trends in web design and e-commerce. 2025 will be no exception. Technology is evolving at a rapid pace, and with it, customer expectations. Let's take a... Zobrazit více...
Brand & Content Marketing 2024

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In early December, I was invited to the 6th annual Brand & Content Marketing conference , which took place at the Forum Karlín in Prague. This one-day event became a... Zobrazit více...